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Imagery is a key part of any successful website design, and finding images that are both high-quality and aligned with your brand can be a challenge. Here are my top 12 favorite websites for royalty-free stock images. These are my go-to sites when it comes to adding images to my website, blog, social media, or other branded materials.
Read MoreHow I plan for the year in my business and how I’m using the same planning tools to reach not only my goals as an entrepreneur, but my mental health, and physical wellness goals too. I’ll walk you through my exact yearly planning process to show you how putting your dreams in writing and creating an action plan can help you achieve those goals and manifest the reality you want in your life and business.
Brand strategy is the first step in the process to develop a brand that aligns with your business’s vision and attracts your ideal clients. In this post I’ll explain the purpose of a brand strategy, the elements that make up a brand strategy framework, and how it lays the foundation for your visual brand identity and makes marketing efforts more effective and efficient.
Read MoreA logo design alone can't brand your business effectively. No matter how talented your graphic designer, they can't develop a logo that will do the job that a brand identity system is meant to do. A complete brand design package includes brand strategy to ensure that your branding efforts are doing their utmost to attract your ideal clients.
Read MoreAs an entrepreneur working from home it can be tough to maintain focus and concentration. In this post I share my 6 favorite tools for focus, some digital, some analog and offline. Staying organized, happy, and healthy are all keys to increasing attention span and improving mental focus.
Attracting your ideal client or customer starts with knowing WHY you do what you do and WHO you want to do it for. An ideal client is the person that you most want to work with, AND who is most likely to want to buy from you or need your services. Create an ideal client profile with a free workbook to get started.
Branding explained, what it is, and why we do it. From developing strategy, to building brand value, and recognition, branding is a powerful tool that can help you level up in your business and help you provide a better experience for your clients and customers.
Read MoreMoodboard, vision board, inspiration board. You’ve probably heard one of these terms before, and perhaps also, that you “should” have one. So what the heck is a moodboard, why do you need one, and how exactly do you go about creating one? In this post I’ll dive into all these questions to help you get started creating your brand moodboard.
Read MoreMoodboard, vision board, inspiration board. You’ve probably heard one of these terms before, and perhaps also, that you “should” have one. So what the heck is a moodboard, why do you need one, and how exactly do you go about creating one? In this post I’ll dive into all these questions to help you get started creating your website moodboard.
You’ve heard you need to choose a niche market for your business. What does that mean, why is it a good idea, and how should you go about defining it? Honing in on your niche market will significantly increase the effectiveness and efficiency of your marketing efforts.
Read MoreBurnout is pretty darn sneaky, but there are some tell-tale signs and ways to get past it. But if that doesn’t work, there are also signs that it might be time to find a new job.
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