Lunaxi

LunaXI is a reiki healer and spiritual guide. Her mindful business serves those looking for a deeper connection with themselves. LunaXI also offers intuitive tarot readings with a strong focus on numerology.

Challenge: LunaXI needed a brand identity system and website that could convey the depth of her spiritual work while feeling open and approachable, inviting both seasoned seekers and those new to the practice.

Solution: I worked with LunaXI to develop a full brand identity and custom-CSS Squarespace website built to attract her ideal clients. The site was designed and developed for an easy, code-safe handoff so she could manage it on her own.

The brand system blends feminine and masculine symbolism through carefully crafted visual elements and submarks, with design choices that subtly weave in geographic and indigenous references from the region where she practices, shaping a balanced, holistic presence rooted in the spirit of her work.

Services

• Brand Identity System

• Squarespace Website Design

• Brand Collateral Design